Job Search Tip of the Week #117: Job Search 2.0

Good Afternoon,

I hope that you had a great weekend and that your week is off to a super start!  Mine certainly is, I just received a note from a job seeker that I have been working that simply said, “I GOT A JOB!”  But it wasn’t just a job it was a job she really wanted and needed.

I thought this week’s tip would be a good idea to remind you all of some of the things you should be aware of while searching for a job these days…I like to call this job search 2.0

Tip of the Week: Job Search 2.0

Job Search 2.0 means that while looking for a job you have to be mindful of your personal brand.  Potential employers will be using technology (LinkedIn, Google, facebook, etc.) to find and do research on you before they make the “investment” of hiring you.  So you have to be careful of what you put out on the internet about yourself.

Starting with Linked in, if you are not on LinkedIn you are cutting yourself off from most recruiter’s radars.  While not a “recruiting site” most recruiters use LinkedIn to find candidates.  Once you create a LinkedIn profile you have to be mindful of your personal brand, meaning you have to make sure that it is a true representation of your professional experience.  Take a look at my LinkedIn profile use it as a guide and feel free to send me a LinkedIn invite.

Google yourself and see what comes up.  If you find things that you don’t want others to see or is not a good representation of you reach out to those sites and ask that the information be removed.  Take a look at your facebook account if you have pictures of yourself guzzling a tallboy (24oz Beer) while crushing another can on your head…my thought is that this is not the way you want a potential employer to view your personal brand.

This is not 1990 or even the year 2000 it is 2012 and the job search process is now more sophisticated.  So make sure that you are representing yourself well online because if you are not it may lead to a very long job search.

Have a great day and an even better week!
Kwame Dow

For more information on Articulate U and how we can assist you in achieving your career goals email us at info@articulate-u.com or give us a call at 323-540-4220.

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